🔴 UPDATE: 7:48pm 10 June 2026: The million came and went, so One Nation moved the goalposts

Fire the Liar blew through its $1 million target in under a day, and One Nation has lifted the goal to $1.5 million. The live counter read $1,120,430 on Wednesday night, roughly 17 hours after the site went live.

Watch the live counter →

The pace of donations didn't come without cost. The donations page crashed several times under the weight of traffic before coming back online, which is the kind of technical problem most party fundraisers never get close to having.

The trajectory tells the story: past $500,000 by lunchtime according to Hanson's own Facebook page, $946,099 by 6.30pm, $984,435 by nightfall, and now into seven figures with the deadline still 20 days away.

7:29pm 10 June 2026

One Nation launched its Fire the Liar fundraising website at 6.04am on Wednesday with a target of $1 million. By 6.30pm, the party said the tally had hit $946,099. By Wednesday night, the live counter on the site read $984,435.

For context, political parties usually spend months grinding toward numbers like that. One Nation got there between breakfast and the evening news.

The $27 ad that started it

The campaign is a direct answer to Labor, which had been running social media ads asking supporters to chip in $27 to "prevent One Nation from turning polling momentum into seats". One Nation responded by spoofing Labor's black, white and orange donation ads and asking for $29 instead.

"Albo thinks $27 buys him the right to silence us," the campaign material reads, urging supporters to donate before 30 June. The money is earmarked for billboards, television and radio advertising in Labor held seats, including the Prime Minister's own electorate of Grayndler in Sydney's inner west.

The website accuses the Prime Minister of lying to Australians about immigration, the changes to the stage 3 tax cuts, the Voice to Parliament, negative gearing, capital gains tax, energy prices and more. Hanson described Labor's $27 campaign as "absolutely disgusting", questioning why the Prime Minister was asking ordinary Australians for money to fight One Nation.

"A war chest to actually fight the Labor Party"

Hanson spent launch day in Western Australia, where she told 6PR Mornings host Simon Beaumont she was blown away by the response.

"This government has just driven this country into the ground and I appreciate the support from the Australian people, and I'm going to keep fighting them until we get our country back," she said.

"It clearly tells you people aren't against One Nation … they want the Labor Party gone … and that's why people are donating to the party, to give us a war chest to actually fight the Labor Party." Hanson promised the money would be used wisely and not wasted.

Asked about the website in Melbourne, Albanese brushed it off. "I'll let Pauline Hanson engage in negative activity. What I'm doing here is actually doing something real for people, and that's the difference. Promoting division takes the country nowhere," he said.

The national tour

The fundraiser is running alongside a national tour. Hanson appeared at a sold out Q&A event in Midland on Wednesday, followed by a sold out evening "Sundowner" in Perth with WA senator Tyron Whitten, the party's WA state leader Rod Caddies and state MP Phil Scott. On Friday she heads to Melbourne, where she and Barnaby Joyce headline "an evening for Victoria", a cocktail fundraiser at Casa Giorgio in Moonee Ponds. Some of the party's recent fundraisers have been facilitated or hosted by mining billionaire Gina Rinehart, who has switched her financial backing from the Coalition to One Nation.

Why Labor is rattled

The polling explains the panic. The Resolve Political Monitor reported on 17 May that Labor's primary vote sat at 29%, with One Nation at 24% and the LNP at 23%, putting Hanson's party ahead of the Coalition. In Victoria, polling now has One Nation ahead of Labor on primaries as Jacinta Allan's government bleeds support.

Hanson is scheduled to address the National Press Club on 17 June, the first time she's done so in her career. The donation deadline is 30 June, the last day of the financial year. As of Wednesday night, the counter sat $15,565 short of the million, with 20 days still on the clock.

Sources: